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    Home»World News»Johnnie Walker’s Black Ruby has arrived in the UAE
    World News

    Johnnie Walker’s Black Ruby has arrived in the UAE

    Olive MetugeBy Olive MetugeApril 17, 2025No Comments2 Mins Read
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    Johnnie Walker’s Black Ruby has arrived in the UAE
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    Sponsored: Johnnie Walker Black Ruby, made for nights that stand out…

    A new genre of Scotch has arrived on the scene, and it’s here to shake things up.

    Introducing Johnnie Walker Black Ruby, a sublime fruit-kissed twist on the brand’s beloved, unquestionably iconic Black Label. A flavour experience that brings with it a splash of jammy decadence, a whisper of wine-cask drama, and enough bold berry flavour to give your palate something to talk about.

    It’s a whisky for tastemakers and the wanderlust generation, a vibrant beverage for a new kind of whisky drinker… confident, characterful, and imbued with a loving dash of the unexpected. This soiree-perfect sip is matured in a blend of ex-wine, Pedro Ximénez (PX) Oloroso, and bourbon casks, giving it rich, velvety, nuanced layers and the requisite swagger to carry an after-dark dalliance.

    You can secure your bottle from African & Eastern stores, now.

    On the subject of bottles… Johnnie Walker Black Ruby is dressed to impress. Clad in robes of ruby red, its sartorial elegance is finessed with flashes of gold. The shape retains those famously sleek JW curves but resounds with echoes of the new dynasty, the Black Ruby bottle has been conceived to stand out on the shelf, a discerning focal point for those in search of something alluringly dark, silken and unapologetically refined.

    And because Johnnie Walker is always best served shared, it provides the perfect foil for a night of craft mixology. Whether you’re sipping a Ruby Jam Collins at a rooftop bar or hitting up a Black Ruby Cooler in one of the city’s more decadent dining spots, Johnnie Walker Black Ruby is a vital value-adding element to any moonlit escapade.

    Black Ruby is made for the kind of nights that start with dinner and turn into something more. The music’s up, the lights are low, and the drinks are flowing and made to stand out. It’s whisky, but not as you know it. Fruity, easy to mix, and designed for the kind of crowd that usually goes for cocktails, not Scotch. It’s about doing things your way; no rules, just good taste and great company.

    So next time the sun dips and the tempo picks up, you’ll know what to order. Just don’t be surprised when people ask what you’re drinking.

    johnniewalker.com. Available to purchase from africaneastern.com locations.

    Images: Provided

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    Olive Metuge

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