Creativity is the new currency of travel across Southern Africa.
Cities are evolving into vibrant hubs where design, music and contemporary art lead the way. These creative capitals are redefining what it means to travel the region. They are not only showcasing talent and innovation but also inspiring a new generation of travellers to look beyond traditional tourist trails. From street art that tells political stories to culinary experiments that blend heritage with modern flair, Southern Africa’s creative scene is buzzing with energy and authenticity.
Below are three must-visit creative capitals changing the face of the region.
Maputo, Mozambique
Maputo is a city of light, colour and rhythm. Overlooking the Indian Ocean, its palm-lined avenues and Portuguese colonial buildings set the scene for a creative pulse that is deeply soulful and distinctly Mozambican. Music, visual art and culinary culture intertwine here in ways that reflect both heritage and modern experimentation.
The city’s heartbeat can be found in its music. From lively marrabenta rhythms spilling out of local bars to jazz and fusion bands performing in open courtyards, Maputo’s soundscape is unforgettable. The Mozambique Music Meeting has become one of the region’s most anticipated cultural events, bringing together musicians and creatives from across Africa.
Art is equally central to Maputo’s identity. The Núcleo de Arte collective is a must-visit for travellers seeking authentic local creativity. This open-air studio and gallery has long been a refuge for artists producing powerful works that explore identity, politics and emotion. The city’s murals, many inspired by revolutionary history and social change, turn its streets into living museums.
Maputo’s culinary scene is another layer of its creative appeal. Chefs are blending Portuguese, Indian and African influences into bold new dishes, while cafes and craft markets offer handmade ceramics and textiles that celebrate local craftsmanship.
Things to do in Maputo:
- Visit Núcleo de Arte for local art and artist interaction
- Stroll through FEIMA Craft Market for handmade crafts and souvenirs
- Attend the Mozambique Music Meeting for live performances and cultural exchange
- Enjoy seafood at Costa do Sol or Zambi overlooking the ocean at sunset
Lusaka, Zambia
Muya Lungu/Unsplash
Long seen as a quiet administrative capital, Lusaka is now stepping into the creative spotlight. A new generation of artists, designers and musicians is reshaping its identity, blending traditional Zambian influences with contemporary global trends. The city’s creative energy is concentrated in small but powerful pockets, from art galleries to fashion studios and open-air music festivals.
Levy Junction and Eastpark Mall might represent the modern commercial face of Lusaka, but the true creative spirit lives in spaces like Modzi Arts, a multidisciplinary cultural centre nurturing emerging artists. Here, art exhibitions, music performances and community dialogues take place side by side, offering travellers a glimpse into Zambia’s evolving cultural voice.
The city’s music scene is equally vibrant, with genres like Zamrock being rediscovered and reinterpreted by young musicians. Lusaka’s designers are finding international audiences through sustainable fashion lines that use local fabrics and craftsmanship. Street food culture has also seen a creative twist, with chefs reimagining traditional dishes such as nshima and chikanda with modern presentation and flair.
Lusaka’s creative awakening represents more than aesthetics. It reflects a growing confidence among Zambians to tell their own stories and define their cultural identity. For travellers, the city offers a rare chance to witness a creative revolution in progress.
Things to do in Lusaka:
- Explore Modzi Arts for contemporary exhibitions and cultural events
- Attend the Stanbic Music Festival or Lusaka July for fashion and live performances
- Visit the 37D Gallery for fine art and local design
- Try elevated local cuisine at Mint Lounge or Latitude 15° Restaurant
Gaborone, Botswana

Justice Hubane/Unsplash
Gaborone, Botswana’s capital, is quietly carving its place on the region’s creative map. Once regarded mainly as an administrative centre, the city has developed into a growing cultural hotspot where art, fashion and music reflect both tradition and modern ambition. Creativity here is understated yet deeply rooted in authenticity, drawing on Botswana’s heritage while embracing global influences.
The creative energy in Gaborone thrives in collaborative spaces and community-driven initiatives. The Thapong Visual Arts Centre stands out as a cornerstone of the city’s art movement, nurturing emerging talent through exhibitions and workshops. Local artists are using their work to explore themes of identity, environment and social change, often blending contemporary methods with traditional symbolism. The city’s craft markets showcase handmade jewellery, textiles and ceramics that tell stories of Botswana’s diverse cultures.
Gaborone’s music scene is just as dynamic. From Afro-jazz to kwaito and house music, local musicians are gaining recognition across the region. Venues like the Maitisong Theatre host live performances and art festivals that celebrate creativity in all its forms. Fashion, too, is flourishing, with designers experimenting with modern silhouettes and local fabrics to create bold, eco-conscious styles.
What makes Gaborone special is its sense of community. The city’s creative scene is powered by collaboration and cultural pride rather than commercial trends. Travellers who spend time exploring beyond the malls and business districts will discover intimate art shows, pop-up galleries and a nightlife that blends rhythm with storytelling.
Things to do in Gaborone:
- Visit the Thapong Visual Arts Centre for exhibitions and artist workshops
- Attend the Maitisong Festival for theatre, dance and live music in April
- Explore Gaborone Main Mall and Village Art Market for local crafts and design
- Stop by Café Dijo or No.1 Ladies Coffee House for creative spaces and local flavours
Why to go these places?
These cities show how creativity can heal, connect and transform. They remind travellers that art is not confined to museums but thrives in streets, conversations and community gatherings. Whether you are exploring an art fair in Gaborone, dancing in a Lusaka courtyard or listening to a jazz band in Maputo, you will be inspired by the creative movement redefining the identity of Southern Africa.
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