Sponsored: A one-night-only collision of music, dining and digital art, The House of Aphrodite saw Ploom and Zenon deliver one of Dubai’s most polished New Year’s Eve parties…
On December 31, Zenon pressed pause on business as usual. In its place came The House of Aphrodite, a New Year’s Eve takeover powered by premium lifestyle brand Ploom that turned the Kempinski Central Avenue Dubai venue into a slick, design-led celebration to ring in 2026.
The event transformed Zenon through a blend of lighting, visuals and immersive storytelling inspired by Greek mythology, but with a modern, tech-forward edge. Rather than leaning into theatrics for theatrics’ sake, the concept unfolded clearly across the night, with each moment building naturally into the next.
The evening began with a dinner party from 8pm, spotlighting Zenon’s signature menu, a confident mix of Mediterranean and Asian influences, setting guests up for a long night ahead.
As midnight approached, attention shifted from tables to the skyline. Guests stepped out to catch the Burj Khalifa fireworks before being drawn back inside by a cinematic welcome video that marked the transition from dinner to after-hours.
A warm-up DJ eased the room into party mode before Tayllor took over from 1am, delivering a high-energy set backed by live performers and dancers. The visuals – powered by Zenon’s AI-led entertainment tech – added another layer.
The night wrapped up with a late-night local DJ set, keeping the dancefloor busy well into the early hours. Far from a standard NYE party, The House of Aphrodite made a strong case for Ploom as a key player in Dubai’s evolving, experience-led nightlife scene.
Keen to join the next party? Keep an eye on upcoming by Ploom events by following @ploom_ae @zenondubai
Important: Ploom products are intended for adults aged 18 and over. These products are not risk-free and are addictive.
Images: Supplied
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