MBS Sports, the sports content arm of Media Business Solutions (MBS), has concluded a four-year deal with LaLiga for the broadcast of weekly league games in sub-Saharan Africa. The deal grants MBS Sports exclusive free-to-air (FTA) broadcast rights for the 2020/21 to 2023/24 games in the territory
Browsing: LaLiga
LaLiga and Upstream announce their new exclusive partnership to bring the fan-focused online portal, LaLiga Premium, to Sub-Saharan Africa mobile phone users. Upstream is a global marketing technology company, while LaLiga is home to LaLiga Santander and LaLiga Smartbank, the first and second professional divisions of Spanish football. The Spanish league hosts the globally popular…
