The initiative aims to create a stronger bridge between Indian businesses and the international business community by recognizing the achievements, capabilities and potential of Indian enterprises and presenting them on a global platform.
SMEStreet Edit Desk15 Aug 2026
11:23IST
New Update
The World Talent Organization (WTO) USA has launched “The Brand Bharat”, a new international business recognition and certification initiative designed to give Indian businesses, entrepreneurs and brands greater visibility, credibility and opportunities in the global marketplace.
“The Brand Bharat” has been created to address the challenges of limited global visibility, brand positioning, and the need to establish credibility in new markets by combining international certification, brand recognition, promotional opportunities and global exposure under one platform.
Through The Brand Bharat Certification, eligible businesses can receive recognition under the WTO USA framework while gaining opportunities to strengthen their brand presentation and international profile.
The initiative is designed to help businesses communicate a simple but powerful message to customers, partners and the global business community.
The initiative will recognize businesses across multiple sectors, including:
- Manufacturing & Industrial Businesses
- Technology & Startups
- Healthcare & Wellness
- Food & Beverage
- Engineering & Infrastructure
- Education & Training
- Finance & Professional Services
- Automotive & Mobility
- Travel & Hospitality
- Retail & Consumer Brands
- Traditional & Family-Owned Businesses
- Emerging Entrepreneurs & Innovative Enterprises
Speaking about the initiative, Mihir Brahmbhatt, Founder & CEO, World Talent Organization USA, said:
“India has no shortage of talented entrepreneurs, innovative businesses and quality products. What many businesses need is greater visibility and a stronger platform to present their achievements to the world. The Brand Bharat is our effort to help Indian businesses build recognition, strengthen their international presence and create new opportunities for global engagement.”
The initiative also reflects the growing global interest in Indian entrepreneurship and the country’s expanding role in international trade.
Chirag Gadhiya, Co-founder & President, World Talent Organization USA, said:
“The strength of Bharat is not limited to its products. It is also reflected in its entrepreneurs, innovators, manufacturers, professionals and family businesses. The Brand Bharat is designed to bring these stories to the international stage and showcase the strength of Indian enterprise to a wider global audience.”
The Brand Bharat is positioned as more than a conventional certificate. The initiative focuses on creating brand recognition and international visibility for participating businesses.
Depending on the recognition and program structure, businesses may receive opportunities associated with:
- International Certification
- Brand Recognition
- Promotional Support
- Digital Visibility
- Media Exposure
- Global Business Networking
- International Positioning
WTO USA also plans to work with industry leaders, business professionals and global ambassadors to create additional opportunities for exposure and meaningful connections.
For an Indian company looking to connect with international customers, distributors, investors or strategic partners, a recognized certification can serve as an additional point of reference when presenting the company’s identity, achievements and business credentials.
The Brand Bharat therefore seeks to create a stronger connection between Indian enterprise and global opportunity. The Brand Bharat aims to celebrate the people and businesses contributing to India’s economic and entrepreneurial growth.
The initiative seeks to give these businesses a platform to tell their story, showcase their achievements and position their brands for a wider international audience.
With The Brand Bharat, WTO USA aims to build a global recognition platform that celebrates Indian enterprise and encourages businesses to think beyond geographical boundaries.
WTOIndian EntrepreneursWTO USA
