Furthering the global EY journey to AI transformation, EY.ai EYQ was deployed to more than 300,000 professionals, powering secure enterprise chat, domain assistants, governed prompt tooling and safe generative AI (GenAI) experimentation across all service lines. The firm rolled out Microsoft 365 Copilot at scale and integrated AI into real business workflows across Tax, Assurance, Consulting and internal functions. The EY organization was no longer experimenting with GenAI — it was operating it at global enterprise scale.
But as the ambition of the organization grew, so did the complexity of the challenge. Its goal of reaching US$100bn in revenue was closely tied to AI. To achieve this, the organization needed to protect its existing business, disrupt its own models and grow entirely new ones. Leadership recognized that CEOs worldwide were struggling to scale AI pilots and needed a trusted guide. EY teams understood early that no organization, including itself, could scale AI alone. AI was no longer just a productivity tool; it was a growth imperative.
