20
July
2026
|
10:00
Europe/Amsterdam
Summary
- Toyota and Uber are partnering to lower barriers to access electrified vehicles for Uber drivers and fleet partners
- The partnership will give Uber drivers andfleet partners preferential conditions to new and approved used Toyota and Lexus vehicles, alongside flexible financing and leasing, and smart usage-based insurance
- The programme rollout will start in July across 10 European countries
Professional drivers need electrified vehicles that work for them economically as well as operationally. Through this partnership with Uber, we are improving access to vehicles, financing and mobility services that drivers can use immediately, while supporting the gradual shift towards lower‑emission fleets across European cities. This reflects Toyota’s belief that the transition to lower-emission mobility should be inclusive and accessible to all.
Leonardo Carluccio, VP Sales of Toyota Motor Europe Leonardo Carluccio, VP Sales of Toyota Motor Europe
„
Partnering with Toyota allows us to offer an integrated solution that addresses vehicle ownership, financing, and maintenance. By lowering ownership obstacles, we are accelerating electrification while supporting drivers’ livelihoods in a changing world.
Raoul Philipse, Sr. Director Central Operations at Uber
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Note to editors:
Toyota Motor Europe NV/SA (TME) oversees the wholesale sales and marketing of Toyota, GR (Gazoo Racing) and Lexus vehicles and parts and accessories, as well as Toyota’s European manufacturing and engineering operations. Toyota directly employs over 26,000 people and has invested over EUR 12 billion in Europe since 1990. Its eight European manufacturing plants are located in Portugal, the UK, France, Poland, Czech Republic and Turkey. Today, there are approximately 15. 6 million Toyota and Lexus vehicles on European roads, whose drivers are supported by a network of 28 National Marketing and Sales Companies and around 2,300 retail sales outlets in 53 countries (EU, UK, EFTA countries , Israel, Turkey and other Eastern European countries). In 2025, TME sold 1,229,000 vehicles in Europe for a 7.2% market share. For more information, visitwww.toyota-europe.com.
Toyota believes that when people are free to move, anything is possible. In the pursuit of “Mobility for All”, Toyota aims to create safer, more connected, inclusive and sustainable mobility to achieve its mission of producing “Happiness for All”. In Europe, TME launched the KINTO mobility brand which offers a range of mobility services in 20 countries, and is growing its business-to-business sales of fuel cell products and engineering support. Contributing to the UN Sustainable Development Goals, Toyota is working to achieve carbon neutrality in its entire business across Europe by 2040.
